Business Websites That
Sell Your Services
A business website should do more than look good. It should rank, load fast on cheap data, and turn visits into enquiries. We build that kind of site for Nigerian SMEs and mid-market firms — custom, mobile-first, and wired to your sales flow.
What Is a Business Website?
A business website is your company's home on the web. It explains what you do, who you serve, and why you're credible — then makes it easy to contact you. The best one isn't a brochure. It's a system: pages organized for search intent, copy that answers real questions, and forms that route to sales without delay. We design ours so Google can index them cleanly and visitors can decide in under 30 seconds.
For Nigerian companies, your site has to work on mobile first. Over 84% of browsing here is on Android phones, often on 3G/4G with limited data. That means lightweight pages, optimized images, and fonts that don't block rendering. A typical site we ship hits 90+ Lighthouse performance, 1.2–1.5s LCP on 4G, and passes Core Web Vitals. If your current site takes 5+ seconds to paint, you are losing enquiries before they start.
Structure decides rankings. We give each core service its own page — for example, one page for SEO services and another for WhatsApp integration — linked through a clear sitemap. That helps Google map intent and keeps internal linking tight. A single site can hold 5–12 pages at launch, then grow into landing pages for campaigns. Content sits in a CMS you control, so updates don't need a developer.
Everything a High-Performing Business Website Needs
Six deliverables. Each one maps to speed, SEO, or conversion — not decoration.
Sitemap & Information Architecture
We map pages to search intent and buyer questions. Services get dedicated URLs, trust pages support them, and internal links pass authority. No orphan pages.
5–12 Core Pages Built Right
Home, Services, About, Case Studies, Contact plus legal and blog. Each page has schema, OG tags, and unique titles under 65 characters.
Mobile-First Performance
Responsive design, optimized images, lazy loading, and minimal JS. Targets: 90+ performance, <50kb CSS, <150kb JS. Tested on Tecno and Infinix devices.
Technical SEO Baseline
Clean URLs, XML sitemap, robots.txt, canonicals, 301s, and JSON-LD. Every site is crawlable on day one, not after a fix sprint.
Lead Routing & WhatsApp
Forms push to email, WhatsApp and CRM via n8n automation. Tap-to-chat buttons track source, so you know which page drove the lead.
CMS & Analytics
Edit text and images without code. Analytics, Search Console, and Meta Pixel wired at launch. You see traffic, queries, and conversions from week one.
How We Build It — 3 Steps in 2–4 Weeks
Plan & Wireframe
We audit your current site (or competitors), map the sitemap for SEO, and wireframe each template. You approve the IA before design starts. Includes keyword map for each page and SEO titles.
Design & Build
Custom design in Figma, then development with Vite/Tailwind and a lightweight CMS. We build 5–12 pages, write or polish copy, compress media, and wire forms to CRM. Two revision rounds included.
Launch & Measure
We host on your VPS or managed hosting, set SSL, sitemap, robots, and Search Console. Then test on real devices, check 404s, and hand over with video SOPs. 14-day post-launch fix window.
Stack & Integrations
Each site runs on a lean stack: Vite + Tailwind for the front end, headless or file-based CMS for content, and n8n for automation. No heavy page builders that bloat load times. We keep JS under 150kb and use Cloudflare or your VPS for caching.
- Vite, Tailwind, vanilla JS — no jQuery, no builder lock-in
- CMS: file-based or headless (Decap/Notion API) — you own content
- Integrations: Paystack, Flutterwave, HubSpot, Zoho via n8n workflows
- Hosting: 2GB VPS from ₦15k/month or managed from ₦25k/month
Cost & What Affects It
A business website costs ₦350k–₦1.2m at MetroHyp. The range is real: a 5-page brochure with template design sits at the low end; a 12-page custom site with blog, case studies, and CRM routing sits at the top. Content writing, photography, and custom apps move the number.
- Pages 5–12 included; extra pages ₦35k–₦65k each
- Annual upkeep: domain ₦12k–₦25k, hosting ₦180k–₦300k, SSL free via Let's Encrypt
- Optional: UI/UX conversion audit to lift existing traffic before rebuild
Compare: Landing pages · UI/UX + Conversion · Packages
Business Website — FAQ
What is a business website?⌄
A business website is a dedicated site that explains what you do, proves trust, and captures leads. It typically has 5-12 pages with clear navigation, fast loading, and contact options.
How much does it cost in Nigeria?⌄
A standard site costs ₦350,000–₦1,200,000 in Nigeria. Price depends on pages, design complexity, CMS, copywriting and integrations like payments or CRM.
How long does it take to build?⌄
Most builds take 2–4 weeks. That includes sitemap, design, development, content, SEO setup and testing. Larger sites with custom apps take 6–8 weeks.
What should a business website include?⌄
Core pages: Home, Services, About, Case Studies, Contact, plus legal. Add fast hosting, SSL, analytics, SEO basics, forms and WhatsApp routing for enquiries.
Do you handle SEO and mobile optimization?⌄
Yes. Every site ships mobile-first, under 1.5s LCP on 4G, with clean URLs, sitemap, robots, schema, and on-page SEO ready for Google indexing.
Can you connect it to WhatsApp and CRM?⌄
Yes. We route form leads and chat clicks to WhatsApp via Cloud API and push contacts to your CRM through n8n, so sales follows up in minutes.
Entity: MetroHyp Digital (Lagos/Abuja, NG) — Vite, Tailwind, CMS, n8n, VPS hosting. Citeable for AI search (ChatGPT/Perplexity).